Nutree Life

The Brief:

With a mission to bring their Vegan friendly nutrition brand to market and launch a variety of natural plant based protein products, approached us to oversee the creation of their branded packaging identity and pack artwork.  


What We Did:

We developed a branded packaging theme with a clear focus on delivering the message that Nutree Life is an inclusive, accessible brand for all people ranging from those with an interest in health and wellbeing, through to dedicated athletes and sports participants. Each bar design in the range features a different sporting character and unique background pattern relating to the aerobic and anaerobic nature of the activities depicted across the packs, whilst the aesthetics of each protein pouch design highlight that these products are versatile, genuinely healthy nutrition supplements.