The Brief:

As Lidl have steadily enhanced their status within the fiercely competitive UK supermarket sector, they continue to evolve and diversify their product listings. We have overseen the creation of packaging designs, and revamped existing variants, for various products.   


What We Did:

Ranges we have worked on include Alba Bakeries, for their ambient cake range comprising more than twenty SKU's, and Castelgy, for their traditional dry gin pre-mixed cans. We have also created new packaging lines for Deluxe products, international artwork variants that incorporate foreign languages, and transformed packaging designs to adhere to updated legislation.